Top home improvement site delivers “always-on” advertiser performance with Yieldbot’s publisher performance platform.
Based on results, the world’s biggest brands and major holding companies are shifting budgets to Yieldbot.
“In our test/control environment, Yieldbot beat all of the other digital providers in terms of brand engagement. In terms of driving sales at retail, Yieldbot was the highest performer of the four vendors we tested.”
“It’s not just keywords or search intent. Yieldbot is looking at specific pathways and groups of pathways and patterns, and it’s becoming much more effective for advertisers over time.”
“Yieldbot delivers maximum impact for our clients allowing us to expand beyond search into premium publisher environments where we can use the same intent-based targeting.”